(This Webinar is part of the P2Rx behavior change series).

Zoey Kroll is an Internet Communications Specialist at the San Francisco Department of Environment and a Social Media Strategist at Hayes Valley Farm. She will talk about using social media channels to inspire
offline action. In the webinar, we’ll interact with and discuss how apps (RecycleWhere), activity
clubs (Photo Adventure Club), and social media tools can inspire people to move from clicks to
compost.

This webinar will examine a year into the Safer Chemistry Challenge Program. It will provide attendees with a background into the program and a case study of the program in action. Washing Systems, a SCCP charter member, has put significant effort and research toward safer chemistry in their cleaning formulations. Working with their customers, they are eliminating or reducing chemicals of concern. Washing Systems set the following reduction goals as part of their SCCP commitment: 100% nonylphenol ethoxylates (NPE); 100% butyl cellosolve; 100% petroleum hydrocarbon based solvents; and 100% ethylenediaminetetraacetic acid (EDTA). They have seen significant strides in reaching those goals and all chemical reductions are thus far on target. The most significant reduction has been with phosphates with a goal of 50% and a reduction of less than 5% prior to entering SCCP, they have already reduced 95%, exceeding their program goal.

This webinar is part of the Spring 2013 Safer Chemistry Challenge Program Webinar Series.